Podcasts

UNDERSTANDING YOUR NUMBERS//TRUDI-NUMERIC EIGHT

UNDERSTANDING YOUR FINANCIAL REPORTS

In this lesson, Trudi tells us about the main financial reports, the difference between them and why each one is important. We cover Profit and Loss, Balance Sheets and Cashflow.

If you have any questions at all, you can contact Trudi at:

trudi@numericeight.com.au

www.numericeight.com.au

UNDERSTANDING YOUR NUMBERS//TRUDI-NUMERIC EIGHT

PRICING AND VALUE

We have all been here – how do I price my product or service? Trudi helps break the process down and also includes how to value our talent, expertise and knowledge. We also touch on your USP – Unique Selling Proposition, how you will stand out from your competition?

If you have any questions at all, you can contact Trudi at:

trudi@numericeight.com.au

www.numericeight.com.au

UNDERSTANDING YOUR NUMBERS//TRUDI-NUMERIC EIGHT

BUILDING RELATIONSHIPS THROUGH SUCCESSFUL COMMUNICATION

In this Lesson, Trudi covers the three areas of Communication: Between Individuals, Team Communication, Client Communication. Building relationships is all about quality communication and being authentic.

If you have any questions at all, you can contact Trudi at:

trudi@numericeight.com.au

www.numericeight.com.au

BRANDING//ZOE-SALTWATER COLLECTIVE

BIGGER THAN YOUR LOGO

Zoe teaches us why our Brand is important for our businesses and the differences between your Brand, Identity & Logo.

Your brand is the perceived emotional corporate image your business makes as a whole. It includes the whole package.

Your business’ identity is then the visual aspects that make up your brand

Then your logo is the thing that identifies your business in it’s simplest form – which is normally through a logo, brand stamp or icon

Contact Zoe at info@saltwatercollective.com.au

www.saltwatercollective.com.au

BRANDING//ZOE-SALTWATER COLLECTIVE

BRANDING IN ACTION

Zoe guides us through pulling all of this together and bringing your Branding vision to life.

  1. Finding a Designer
  2. Understanding what you need
  3. How to brief your designer for success
  4. How to give them feedback
  5. When they don’t get it right – what to do & how

Contact Zoe at info@saltwatercollective.com.au

www.saltwatercollective.com.au

BRANDING//ZOE-SALTWATER COLLECTIVE

GETTING YOUR BRANDING RIGHT

Zoe shows us the main components of building a great brand.

The main points covered are

  1. Get Clear on your Brand Message
    1. Related Worksheet – Vision, Mission & Values
  2. Who is Your Target Market
    1. Related Worksheet – Dream Bride Profile Creator
  3. Devise a Brand Strategy
    1. Related Worksheet – Brand Audit

Contact Zoe at info@saltwatercollective.com.au

www.saltwatercollective.com.au

PINTEREST//CLARE DRAKE

LEARN HOW TO BUILD YOUR BUSINESS USING PINTEREST

Clare loves designing clean & elegant brand identities for creatives, as well as showing them how to use the powerhouse that is Pinterest to skyrocket their business, blog or personal brand.

In this chat, we cover:

  • Pinterest Basics
  • How to Read Pinterest Analytics
  • What is Pinterest’s Algorithm
  • How to Drive Traffic Using Pinterest
  • How to Build an Email List using Pinterest

Feel free to contact Clare when any other questions you may have at:

https://www.claredrake.com

INSTAGRAM//ALECIA-GIRL BOSSES AUSTRALIA

HOW TO BUILD YOUR INSTAGRAM COMMUNITY

Alecia from Girl Bosses Australia shares with us how she built a community of over 35,000 Instagram followers in only 2 years. She also shares a bit about her journey and what Girl Bosses is all about.

If you would love to join this wonderful community, head over too the link below and sign up for free.

www.girlbossesaustralia.com

LEGALS//ALEX-LEGALVISION

WE TALK ALL THINGS LEGAL ABOUT YOUR WEDDING BUSINESS

Alex has experience with creative industries, including the wedding industry. Her passion is Intellectual Property and would love to hear all about your business and show you how to protect it.

Additionally, their business lawyers can assist on all business law matters including business structuring, employment, trade marks, leasing and litigation. We operate on a fixed-fee model as it provides you with certainty and transparency for your legal fees.

TWE & LegalVision have joined forces to offer a 15% discount for members of The Wedding Experts Community.

To find out more about, //CLICK HERE//

If you have any specific legal questions about your business, please call Alex Shaw on 1300 544 755. She would love to help you!

UNDERSTANDING YOUR NUMBERS//TRUDI YIP Q&A

WE CONTINUE THE CONVERSATION FROM THE KNOWING YOUR NUMBERS BUNDLE

If you have any questions at all, you can contact Trudi at:

trudi@numericeight.com.au

www.numericeight.com.au

3 WAYS TO FEEL BETTER TODAY//KAT & JENNIE

Kat and Jennie have an authentic chat on about what works for them to feel better and Kat highlights 3 things you can do today to turn your day around.

If you have any questions at all, you can contact Kat at:

info@katmillar.com

http://www.katmillar.com.au

CUSTOMER EXPERIENCE//JENNIE

WHAT IS CUSTOMER EXPERIENCE?

Customer experience is so much more than customer service – Customer Service is asking “how can I help you?”, Customer Experience is knowing what they want and exceeding those expectations before they even realise they need it.

If you have any questions at all, you can contact Jennie at:

jennie@theweddingexperts.co

http://www.theweddingexperts.co

CUSTOMER EXPERIENCE//JENNIE

AUDITING YOUR CUSTOMER EXPERIENCE?

This may be a little painful for you… but you have to do it. You have to know where you’re starting out to figure out what you have to do to get to your best version of your Customer Experience. Lean right into this and please, no judgement of yourself. By starting this process and becoming aware of what CX is, you’ve already made a huge amount of progress.

If you have any questions at all, you can contact Jennie at:

jennie@theweddingexperts.co

http://www.theweddingexperts.co

CUSTOMER EXPERIENCE//JENNIE

DESIGNING YOUR CUSTOMER EXPERIENCE?

What is the BEST VERSION of your business CX? Who can you look at to inspire you? This is exciting! This is looking at the possibilities of your business and it’s growth. Have fun with this, dream big and then get started on creating a CX that is going to blow your couples away and have them lining up to book you.

If you have any questions at all, you can contact Jennie at:

jennie@theweddingexperts.co

http://www.theweddingexperts.co

CUSTOMER EXPERIENCE//JENNIE

MEMBERS Q&A

In this session Jennie covers 3 questions that were asked by the members.

If you have any questions at all, you can contact Jennie at:

jennie@theweddingexperts.co

http://www.theweddingexperts.co

SOCIAL MEDIA Q&A//ALEX LEGALVISION

Alex from LegalVision answers your questions on what is or isn’t legal in the social media and online world.

For more details, head too https://legalvision.com.au/lvpartners-weddingexperts/
OR contact Alex at alexandra.shaw@legalvision.com.au

 PHOTOSHOOTS BUNDLE//THE WHY

In this lesson we cover the “WHY” of your photoshoot. First up, as always, were checking in with who the ideal couple is for you, what will attract them and where you need to be for them to find you.

If you have any questions, you can contact Lorelie at:
editor@becomingone.co

PHOTOSHOOTS BUNDLE//PLANNING THE CONCEPT

It’s time to come up with a concept, getting a little bit deeper into what resonates with your ideal couple and to start telling a story. Then we take all of this information and turn it into a visual representation to communicate what this shoot is wanting to achieve.

If you have any questions, you can contact Lorelie at:
editor@becomingone.co

PHOTOSHOOTS BUNDLE//COLLABORATION

We LOVE a good collaboration here at The Wedding Experts, but what makes a great one? In here we cover how you decide who to work with and why. Also, how to deal with all the enquiries that you may receive.

If you have any questions, you can contact Lorelie at:
editor@becomingone.co

PHOTOSHOOTS BUNDLE//THE ORGANISATION

How do you organise this shoot? What guidelines do you follow? What requirements are necessary for the success of your photoshoot? And what is a run sheet? Lorelie will be covering all of this and more to make sure you’re setting yourself up for success.

If you have any questions, you can contact Lorelie at:
editor@becomingone.co

PHOTOSHOOTS BUNDLE// THE SUBMISSION

If it’s part of your goals/why of this shoot, it’s time to submit your work. Who are you submitting them too and what are their requirements? If you don’t get this spot on, forget even trying as the Submissions Editor is inundated with photoshoot submissions, the easiest way to cull and make their life easier, is to reject those that haven’t put the work in to fit those requirements.

If you have any questions, you can contact Lorelie at:
editor@becomingone.co

 

SALES CONVERSATIONS BUNDLE//WHAT AM I WORTH

It’s important to understand that you are worth more than the individual parts of the products or services you put together. You are the Sum of all these parts plus more when you consider your experience and knowledge.

You can learn more about Frances & Kiss to Sell below:
http://www.kisstosell.com.au

SALES CONVERSATIONS BUNDLE//TALKING PRICE

I know, as creatives, we struggle with putting a price on what we do. That’s why we have Frances who will give us practical ways and frames to have these conversations. People buy from us, it’s the relationship and connection with you. It’s all about the Know, Like & Trust factor!

You can learn more about Frances & Kiss to Sell below:
http://www.kisstosell.com.au

SALES CONVERSATIONS BUNDLE//TALKING ABOUT MONEY

This last section is about knowing your market and what they value. How to ask for money and how reframe the results.

You can learn more about Frances & Kiss to Sell below:
http://www.kisstosell.com.au

NURTURING THE EARTH – THE WHY

In this series we learn how Nurturing the Earth Through your Wedding Business is not only good for the environment, but also good for your business.

You can learn more about Sandra & Less Stuff More Meaning below:
http://lessstuffmoremeaning.org

NURTURING THE EARTH – BECOMING AN ECO ETHICAL SUPPLIER

In this series we learn how Nurturing the Earth Through your Wedding Business is not only good for the environment, but also good for your business.

You can learn more about Sandra & Less Stuff More Meaning below:
http://lessstuffmoremeaning.org

NURTURING THE EARTH – LIFESTYLE BUSINESS ALIGNMENT

In this series we learn how Nurturing the Earth Through your Wedding Business is not only good for the environment, but also good for your business.

You can learn more about Sandra & Less Stuff More Meaning below:
http://lessstuffmoremeaning.org

NURTURING THE EARTH – Q&A WITH SANDRA

In this series we learn how Nurturing the Earth Through your Wedding Business is not only good for the environment, but also good for your business.

You can learn more about Sandra & Less Stuff More Meaning below:
http://lessstuffmoremeaning.org

DIY Your SEO // What is SEO?

 

 

You can learn more on Revenge Creative at:
https://revengecreative.com/

DIY Your SEO // Keyword Research

 

 

You can learn more on Revenge Creative at:
https://revengecreative.com/

DIY Your SEO // Optimising Your Website

 

 

You can learn more on Revenge Creative at:
https://revengecreative.com/

SALES FUNNELS MADE EASY // 1 – Set The Strategy

 

 

You can learn more on The Funnelry at:
https://thefunnelry.com

SALES FUNNELS MADE EASY // 2 – Take a Tech Chill Pill

 

 

You can learn more on The Funnelry at:
https://thefunnelry.com

SALES FUNNELS MADE EASY // 3 – Marry The Message

 

 

You can learn more on The Funnelry at:
https://thefunnelry.com

DIY Your SEO Q&A with Kat from Revenge Creative

 

 

You can learn more on Revenge Creative at:
https://revengecreative.com/

SALES FUNNELS MADE EASY Q&A

 

 

You can learn more on The Funnelry at:
https://thefunnelry.com